Digital Workplace Strategies for Employee Communications has ended
Digital Workplace Strategies for Employee Communications
November 7 - 9, 2017
Nashville, TN
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Thursday, November 9 • 9:15am - 9:50am
Reinvent Your Intranet As The Foundation Of Your Digital Workplace
Northwestern Mutual

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It’s every communicator’s challenge to engage employees with outdated portals and restricted options to populate new content and video. Take an inside look at how communicators at Northwestern Mutual decided to make a drastic change to reinvent their intranet through a massive overhaul while balancing the communication needs of four generations of 7,000 employees and contractors.


This session will provide you with guidance on how to take your current intranet and launch a digital workplace where workers know they can find the latest headline news that matters to them, including how to: 


  • Engage employees through your digital workplace by providing them with daily headline news, videos, and social media  

  • Transfer content from old to new intranet with detailed plan 

  • Tackle funding challenges with the support from multiple departments 

  • Reinvent your intranet as a one-stop-shop by bringing together applications, websites and devices 

  • Use personalization to reduce the flow of messages to employees 

  • Develop a targeted area on your intranet for leader news 

  • Encourage your employees to develop content through curation roles 


Dee Johnson, Assistant Director Organization Communications
Northwestern Mutual

avatar for Dee Johnson

Dee Johnson

Assistant Director, Digital Workplace, Northwestern Mutual
Dee leads the team responsible for employee and leader communications across a leading U.S. financial security company.  She plays a critical role in launching new communication channels, including the intranet. Her team manages employee and leader news channels, digital... Read More →

Thursday November 9, 2017 9:15am - 9:50am
Salon E, Ballroom Level, Doubletree Hilton Nashville 315 4th Avenue North, Nashville, TN 37219